What’s Next for 2025 Travelers: Resorts, Airbnbs, and the Future of Stays
What’s Next for 2025 Travelers: Resorts, Airbnbs, and the Future of Stays
As we step further into 2025, the world of travel is evolving faster than ever. Resorts and Airbnbs are no longer just about providing a comfortable bed—they’re becoming lifestyle experiences, wellness escapes, and even long-term living solutions. At The Property Market, we’re always looking ahead to understand what travelers are seeking. Here’s what’s on the radar this year.
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1. Experiential & Lifestyle Hospitality
Modern travelers want more than accommodation—they want immersion. Resorts are expanding into lifestyle-driven spaces, offering curated experiences, branded retail, and even yacht excursions. Airbnb hosts are following suit by adding unique, personalized touches to enhance the guest journey. Hospitality is no longer about a stay, but a lifestyle extension. (Vogue Business)
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2. Wellness & Longevity Travel
Wellness tourism is growing rapidly, but 2025 marks a shift into longevity-focused stays. Travelers are booking resorts with health-oriented programs, from detox and gut health to mindfulness and cognitive therapies. Luxury resorts now blend spa experiences with science-backed health offerings, making wellness the ultimate status symbol. (Vogue Business, Wikipedia – Wellness Tourism)
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3. Digital Detox & Slow Travel
With the constant buzz of technology, many travelers are seeking screen-free, immersive escapes. “Slow travel” retreats focus on reconnection with nature and self. From eco-resorts in the Azores to treetop cabins in Norway, minimal-tech getaways are trending worldwide. Airbnb listings that offer cozy, mindful, tech-light spaces are becoming increasingly popular. (Livingetc)
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4. Soft Travel, Pet-Friendly Stays & Longer Getaways
The new wave of soft travel is all about slowing down. Solo travelers are booking longer stays—averaging 17 nights—and pets are being included more than ever. Property owners who cater to extended stays with pet-friendly amenities are gaining traction. (Airbnb News, Globetrender)
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5. Long-Term Stays & Digital Nomads
Remote work continues to shape travel. Bookings of 28 nights or more are doubling compared to pre-pandemic times. Digital nomads want strong Wi-Fi, co-working spaces, and flexible monthly pricing. Resorts and Airbnbs that adapt to this trend will stand out. (Forbes, arXiv Research)
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6. Oversupply & Competition
With the Airbnb boom, supply is outpacing demand in some regions. U.S. occupancy has dropped from 57% to 50%, highlighting the need for properties to differentiate. Unique amenities
Practical Tips for Property Owners/Managers:
*Add remote-workable spaces
*Promote wellness kits or local health-oriented experiences
*Offer pet amenities and multi-night discount tiers
*Highlight eco-credentials and design elements
*Optimize marketing around unique, locale-driven experiences
In 2025, travelers want more—experiences, wellness, personalization, sustainability. What are your thoughts?
